Some magic tricks fool people. Others take over the entire room. In this video, we explore one simple effect that spreads ...

This trick required the scientists to put food in one hand, and present that hand to each individual monkey. Clayton (a professor of Comparative Cognition at the University of Cambridge and a Fellow ...

Magic tricks can teach us about how the brain works. Magic capitalises on very specific blind spots in people’s attention and perception so the techniques that magicians use to trick audiences are ...

Admit it — you still get mindblown every time you come across a street magician performing yet another seemingly impossible trick. And honestly, who doesn't? They always make you scratch your head and ...