The Pantone Color Institute, an institution for color marketing and branding, has announced a new shade in its lineup of offerings: Minion Yellow. The hue is inspired by the color of the cute tiny ...

Minion Yellow is a customized shade issued by Pantone with the express purpose of promoting the current installment of a certain film franchise which opened last weekend in theaters nationwide. It’s ...

Pantone’s Color of the Year selections date back to 1999 when the company named Cerulean the shade to lead the world into the new millennium. Now more than 25 years into the program, Pantone’s annual ...

Pantone Color Institute has officially rolled out a new color inspired by the kid-friendly film franchise Despicable Me. According to Pantone's web site, this color was developed after Pantone's team ...