As shoppers search for product recommendations, influencers provide heightened awareness, entertainment, authenticity and validation.

In mobile environments, coupons function less as persuasion tools and more as confirmation signals at the point of payment.

Yobi and Microsoft technologies propel Wolverine Worldwide Inc.'s (NYSE: WWW) Merrell and Saucony brands to higher ROI and accelerated new customer acquisition across priority audiences Yobi, the ...

Between the first and fifth of April, Strategy acquired an impressive 4,871 Bitcoins, injecting roughly $329.9 million into ...

Zapier reports that context engineering is crucial for AI effectiveness, ensuring relevant information guides responses ...

At the 10th edition of afaqs! Digies Digital Awards and Conference, held on March 26, 2026 at The Westin, Gurgaon, that ...

Israel Grintz, CEO of Terrific Live, dives into ecommerce 2026, exploring the convergence of content, community and shopping.

The Romo P proves that DJI can build a seriously smart robot vacuum, with class-leading navigation and standout design. But ...

Being addicted to shopping will cost people more than their hard-earned money. Much like gambling, it can ruin lives ...

Chandrika Jain, Director-Marketing at Lenovo speaks about how AI has helped bring centuries old and deeply rooted art forms ...